Associate Consumer Marketing Manager
|Specialisation:||Sales & Marketing|
- Are you looking for a Global Consumer brand?
- Are you a digital native with experience in the entertainment or mobile industry?
- Be at the forefront of Regional expansion for an amazing organisation!
Our Client is a Global Organisation in the Media & Entertainment industry with a Digital Flavour
You will work with cross-functional teams across content, creator and other commercial functions to effectively acquire, activate and retain our Client's consumers in South East Asia.
This individual will work in a fast growing, dynamic environment where charisma, creativity and strategic thinking are valued and contribute to success. You will be part of the South East Asia Regional team as well as part of the Global Consumer Marketing organisation.
The chosen candidate will develop the local strategy and execution plan to reach their target market in Philippines. They will be a part of the regional marketing and support regional efforts but will have a focused responsibility for communicating with and growing the Indonesia base of consumers.
The Ideal Candidate
We seek a strong marketing professional with a strong understanding of one of our Client's key markets:Philippines. The chosen individual will have the ability to drive the development of our Client's marketing strategy inPhilippines , plan and execute to reach new and existing fans.
- Develop, execute and optimize local and regional marketing strategies
- Drive initiatives in collaboration with external media agencies and internal creative partners
- Define the Indonesia consumer strategy and align it to the regional consumer marketing strategy
- Work closely with other teams to understand content priorities, and support media releases
- Partner with the consumer insights team to analyse brand metrics, consumer analysis and share feedback with key stakeholders
- Work closely with the growth/performance marketing teams globally to drive all facets of the consumer funnel
- Prior experience with a global consumer brand in South East Asia required. Philippines experience required - ideally within the consumer-facing web, electronics, entertainment or mobile industry
- 5 years of experience working in consumer marketing, brand management, or agency experience - Media background a plus
- Experience with managing external creative, social, media agency relationships in South East Asia
- Experience in the full marketing lifecycle including devising, creating, executing, and tracking consumer paid advertising campaigns to drive key brand metrics
- Experience and understanding of content marketing a plus
- Highly customer focussed and data-driven. Able to interrogate market, consumer and customer data and present recommendations on market and consumer
- You can work autonomously in an unstructured environment. You can change direction and work on multiple projects across a wide range of topics/businesses
- Fluent in English. Proficient in Tagalog
Contact Cian O'Neill on (65) 9084 0305 or click APPLY NOW quoting reference number 224695. For more information, please visit www.ambition.com.sg.
Data provided is for recruitment purposes only.
Business License Number: 200611680D. License Number 10C5117. EA Registration Number: R1871724. #LI-SM