Campaign Manager (CRM Management)

Location: Singapore, Singapore
Contract Type: Permanent
Specialisation: Sales & Marketing
Salary: Up to S$96000.00 per annum
REF: BBBH235061_1564038344

Campaign Manager (CRM Management)

  • Join a fast-growing FinTech (financial technology) company with APAC coverage
  • Work alongside world-class talent in a high-performance culture
  • Backed by successful entrepreneurs and investors in Singapore, China and US

Our client is a data-driven financial technology company with multiple offices in the APAC region. Combining the best domain knowledge in big data, artificial intelligence, and credit rating technology, they aim to bring the next generation of data centric platforms to transform the financial service industry in Asia. Their core product offerings include credit scoring, anti-fraud detection, facial recognition, and AI as a service.

The Role

  • Analyze customer segmentation and generate customer profiling.
  • Responsible for customer LTV development and growth by constantly optimizing customers' activeness and value across each lifetime stage.
  • Analyze data from business operations side, adjust and improve CRM campaigns per conversion rate, user needs and behavior.
  • Participate in market research, plan and execution of the marketing campaigns.
  • Work closely with products, tech, and customer service functions to come up with operations strategy.
  • Responsible for insights report on a regular basis.


  • Minimum Bachelor's Degree, with proven track record of operating digital products with 10 million+ users in Internet space.
  • 5 years' experience on CRM campaign design and roll out is required. Customer LTV framework design and management experiences in preferred.
  • Deep understanding on mobile App, media and online community, deep understanding of all operations index.
  • Proficiency in English and Mandarin due to regional markets coverage.
  • Resourceful in media relations, channels or BD in Southeast Asia region is preferred.

Contact Michelle Yim at or click APPLY NOW quoting reference number 235061. For more information, please visit

We regret that only shortlisted applicants will be notified.

Data provided is for recruitment purposes only.

EA Registration Number: R1984646.

Business Registration Number: 200611680D. License Number: 10C5117.