Digital Marketing Executive -(Tech)

I am currently partnering with a leading client to hire an experienced Digital Marketing Executive to join their regional marketing team. This is a fantastic opportunity for a well-rounded marketing professional with strong B2B and APAC regional experience to take ownership of strategic and hands-on marketing activities.

The ideal candidate will have a minimum of 5 years' experience, with a strong foundation in digital marketing, content creation, event management, and marketing operations.

What You'll Be Doing

• Plan and execute multi-channel digital marketing campaigns targeting B2B audiences across the APAC region.
• Conduct market and database research to support campaign segmentation and audience targeting.
• Develop compelling marketing content, including blog articles, emailers, social media posts, whitepapers, and case studies.
• Coordinate and manage marketing events, such as webinars, industry conferences, and in-person client engagements.
• Oversee marketing operations - from campaign tracking and analytics to reporting and performance optimization.
• Work closely with cross-functional teams including sales, product, and global marketing to align initiatives with business objectives.
• Localize global content and campaigns for the APAC market, ensuring relevance and consistency in messaging.

What We're Looking For

• Minimum 5 years of experience in a B2B marketing role, ideally with exposure to regional or global teams.
• Proven experience in digital marketing strategy and execution.
• Solid understanding of the APAC market and how to tailor messaging and campaigns accordingly.
• Strong content creation and copywriting skills with an eye for detail and brand tone.
• Hands-on experience in event management and logistics, both virtual and in-person.
• Familiarity with marketing automation tools (e.g., HubSpot, Marketo, Salesforce) and analytics platforms.
• Excellent communication skills and ability to manage internal and external stakeholders.