Head of Digital Marketing

Location: Singapore, Singapore
Contract Type: Permanent
Specialisation: Banking & Financial Services Finance & Accounting Sales & Marketing Technology
Salary: Bonuses
REF: BBBH230839_1551851765

Head of Digital Marketing - FinTech

  • Are you eneregaized by innovation?
  • Do you eat and breath digital, earned and social media?
  • Are you looking for a new challenge in Malaysia?

My client is looking for a senior leader who will

  • Define and execute the strategic approach for digital marketing
  • Provide excellence across the organisation
  • Bring thought leadership and vision for a performance
  • Data-driven and create the media strategy
  • Leading a team
  • P&L Management
  • Drive data-centric digital marketing, continuously improving performance, maximising revenue, and reducing cost.
  • Direct and delegate implementation of integrated campaigns
  • Continuously review performance
  • Champion "test, measure and learn" methodology
  • Serve as manager to direct reports
  • Develop and run testing plans for new media formats developed by product teams
  • Collaborate with data and technology teams
  • Continuously develop team expertise, instil customer obssession and keep the brand
    convenient, connected, inspiring, and empathetic.
  • Participate in recruitment ensuring new hires possess the skills and organisational
    savvy required for advancement.

Skills and Experience

* 8+ years of leadership experience in digital performance marketing.
* Deep understanding of digital media platforms and marketing technology tools.
* ROI driven.
* Demonstrated ability to translate strategic initiatives into detailed plans.
* Forensic expertise in consumer segmentation and targeting.
* Insanely curious about marketing and technology.
* Technical skills to be self-sufficient in extracting and analyzing data.
* Customer-obsessed,
* Drives performance by creating clear team objectives and individual goals.
* Leadership capability in recruiting, retaining and developing high-performance teams.
* Good business acumen, strong commercial awareness.
* Comfortable speaking about and presenting data.
* Proactive, disciplined, organised, and highly-motivated.
* Personable and good at building constructive relationships.
* Talented writer, clear communicator, and engaging presenter.

If you are interested, please contact Ana Vrtar on (65) 9084 0305 or click APPLY NOW quoting reference number 222913. For more information, please visit www.ambition.com.sg.Data provided is for recruitment purposes only.
Business License Number: 200611680D. License Number 10C5117. EA Registration Number: R1876647. #LI-ANV