Paid Marketing Specialist, Cryptocurrency Exchange

Location: Singapore
Contract Type: Permanent
Specialisation: Banking & Financial Services
Salary: S$60000.00 - S$90000.00 per annum
REF: BBBH248245_1619574233

A global cryptocurrency exchange is expanding aggressively in Singapore and are hiring for a Paid Marketing Specialist covering APAC.

The incumbent will be responsible for the following:

  • Own the execution of our social and display advertising activity across the APAC region.
  • Research and liaise with ads agencies and ads platforms
  • Use a data-driven approach to help identify and execute customer funnels
  • Executing data-driven marketing projects with internal and external partners on a local level with a focus on activating both new and loyal customers to increase traffic and selling.
  • Taking ownership in integrated planning and executing offline marketing campaigns with strong growth mindsets, ROI rationales, and performance tracking metrics.
  • Optimise campaigns to maximise performance across the full consumer funnel, driving awareness, consideration and acquisition

The successful candidate must have the following:

  • 3 - 7 years of experience in a similar role from creative agency, or financial services
  • Experience with both social and display advertising
  • Strong with Google Analytics
  • Experience managing budgets successfully
  • Experienced stakeholder management, with proven track record of influencing and driving positive change
  • Deadline oriented and able to reprioritize to hit goals

If you believe you fit the requirements for the role, please click APPLY NOW or drop an email to Data provided is for recruitment purposes only. Business License Number: 200611680D. EA Registration Number: R1656980

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