Senior Marketing Manager (Digital) - Regional Logistics Firm

Location: Singapore
Contract Type: Permanent
Specialisation: Sales & Marketing
Salary: Negotiable
REF: BBBH240370_1581417162

Our client is a regional leader in the Logistics industry. A dynamic, thriving homegrown brand and armed with a commitment to interconnect ASEAN markets, they have rapidly expanded into multiple key markets and are looking to further accentuate their presence.

As the Senior Marketing Manager, you will be entrusted to lead a team, focussing on branding and communications, with a strong emphasis on digital marketing acriss all areas which the business operates in. Your responsibilities will include:

  • Driving omni-channel branding, communications and digital marketing strategies and campaigns across Asia, owning full accountability for planning, execution and results
  • Advancing the organization's digital marketing capabilities including but not limiting to SEO, SEM and paid searches
  • Fostering strong understanding of the logistics and other relevant sectors to identify and capitalize on new marketing opportunities
  • Partnering senior stakeholders on branding and communications efforts at the product and corporate level to drive brand equity and market share
  • Localizing and contextualizing marketing plans according to geography and market segment
  • Tracking and reviewing all marketing plans based on meaningful performance metrics, further leading calibration as necessary to achieve marketing objectives
  • Proactively driving leads generation


  • Prior experience in B2B marketing is essential, further track record in digital marketing is highly advantageous
  • Degree, Diploma and/or professional qualifications in Marketing or Business related fields
  • All-round savvy communicator - proficient in spoken and written English - with a knack to influence decision makers
  • Possesses strong knowledge in marketing and sales strategies and processes
  • Ability to analyse intangible and complex issues with multiple variables

We regret only shortlisted applicants will be notified. Data provided is for recruitment purposes only.
Business License Number: 200611680D. EA Registration Number: R2090031. License Number 10C5117