VP, Digital Marketing

Location: Singapore
Contract Type: Permanent
Specialisation: Banking & Financial Services
Salary: S$100000.00 - S$140000.00 per annum
REF: BBBH249495_1624522842

A renowned financial institution in Singapore is hiring for VP/SVP, Digital Marketing.

The incumbent will be responsible for the following:

  • Build, plan and implement the firm's digital marketing strategy and roadmap
  • Plan and execute all digital marketing, including SEO, SEM, CRM, email, social media, website optimisation and display advertising campaigns
  • Review all digital channels (e.g., website, SEO, email, social) and look into new strategies to drive leads, acquisition, and engagement.
  • Utilise paid digital channels (e.g., SEM, social, display, retargeting) to accurately target key audiences to drive lead generation and acquisition efforts

The successful candidate must have the following:

  • 8 - 12 years of digital marketing experience
  • Hands on experience with SEO, SEM, Google Analytics
  • Experience in building an integrating digital marketing plans across various channels
  • Team player who is also strong with senior stakeholder management
  • Experience with A/B and multivariate experiments
  • Exposure to financial services is ideal but not a must

If you believe you fit the requirements for the role, please click APPLY NOW or drop an email to Sumukhi.Ramnath@ambition.com.sg. Data provided is for recruitment purposes only. Business License Number: 200611680D. EA Registration Number: R1986098

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