Fan Engagement Lead, APAC

Location: Singapore
Contract Type: Permanent
Specialisation: Sales & Marketing
Salary: Negotiable
REF: BBBH247182_1615973495

Our client: Is a top Football Club recognized globally with massive presence in the APAC region


  • Work in collaboration with the global marketing team to own the digital marketing strategy for fan engagement in APAC
  • Be responsible for digital, brand and localization marketing strategy and work with all teams(content, brand, performance, digital) to ensure best results
  • Develop and maintain the CRM strategy to increase and retain the fan base
  • Manage external agencies to support the implementation of the marketing strategy, while also leading and managing the internal team
  • Own, plan and manage the budget for the region working closely with the finance team
  • Provide frequent reporting across all marketing activity in APAC for senior leadership including both written reports and monthly presentations.
  • Own the social localization plan to encourage engagement in key markets across APAC


  • 5 plus years experience in Digital Marketing, either agency or in-house based
  • Experience managing a team both internal and 3rd party agencies with strong leadership skills
  • Prior experience managing a large scale budget and making key decisions on marketing spend
  • Ability to work cross functionally with different teams across different time zones
  • Great communication skills- confident, articulate and competent
  • Prior experience and understanding of how to build digital focused marketing plans to engage with a large fan base
  • Entrepreneurial and strategic mindset with the ability to work independently in a fast paced environment

Contact Sarah Kelly at or click APPLY NOW below. For more information, please visit Data provided is for recruitment purposes only.

EA Registration Number: R1988062

Business Registration Number: 200611680D. License Number: 10C5117

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