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*NEW* 1 Year Contract Campaigns/marketing Manager - Banks

Job description

Job Duties:

  • Lead of campaign strategy and transformation of Master card campaign initiatives, collaborate with the business analytics leads, regional technology and business leads and country teams.
  • Lead the campaign workflow tool project (JIRA) that will automate the end to end workflow activities of trigger build
  • Work with the business analytics leads to identify and prioritize campaigns that will be scaled across the regions on the bank's data engine
  • Liaise closely with the Technology team to finalize functional specifications together
  • Work with country campaign delivery team to finalize delivery milestones and timelines
  • Actively monitor campaign performance and actively recommend and facilitate improvements via experimentation, iterations of the app etc. to improve their performance
  • Partner with data scientists to improve the performance of the applications such as recommendation system based on advanced analytics
  • Other ad hoc duties as assigned

Job Requirements:

  • Candidate must possess at least a Bachelor's Degree in marketing or related
  • Minimum 3 years of experience in campaign management/ analytics / project management.

Interested applicants please send your resume in MS Words format to and attention it to Tan Joanna (R1104661)

Short listed candidates will be notified

EA Registration Number: R1104661

Data provided is for recruitment purposes only

Business Registration Number: 200611680D. Licence Number: 10C5117

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